Dianne SC Tsen

Vice President Finance

With over a decade of experience in academic teaching, sales, marketing, branding and image consulting, Dianne Tsen brings her "grassroots" background to her career as a trainer in professional business image and personal development. A certified practitioner of Neuro Linguistic Programming, Dianne combines her image training, academic experience and corporate background to her work as a consultant and trainer.

Her companies, Powerlooks Global Sdn Bhd and Dianne Tsen Sdn Bhd conduct Corporate Image and Branding consultancy, and training programmes incorporating personal breakthrough and development.

Dianne uses a Personal Branding System with a Computerised Image Profiling. This system has helped many men and women project the brand and image they aspire to, as well as become the person they want to be, to lead more fulfilling lives.

Her company Dianne Tsen Sdn Bhd received the Technopreneur Pre-seed Grant from the Multimedia Development Corporation (MDeC); to further develop her computerised personal branding system.

She has been trained in advanced colour analysis by Ann Reinten of The Australian Image Company and also Karen Brunger of The International Image Institute, Canada. Dianne is an associate member and East Malaysian Ambassador of the Malaysian Chapter of the AICI (Association of Image Consultants International). She presently serves on the NAWEM Penang board as VP Treasurer.

Dianne is also a certified professional trainer with the IPMA (International Professional Managers Association) and PSMB (Pembangunan Sumber Manusia Bhd).

Dianne speaks on her radio programme Beauty Talk with Dianne on Redfm 91.9 regularly. She has also contributed to numerous magazines and newspapers, including the Sarawak Tribune and The Borneo Post.

Her companies are associated with Life Success Productions, a Global Human Resource Corporation headquartered in Phoenix Arizona. She has collaborated with Bob Proctor (The Secret) the author of “You Were Born Rich” and “It’s Not About the Money”, and Chairman of Life Success. Currently they are working on a book together.