Geeva Samynathan

Chairperson of Information Technology

Geeva

Geeva Samynathan is a strong believer that a positive self-image raises your confidence level and builds a brand of you and your organization. Geeva is a qualified lawyer, entrepreneur, experienced executive level manager, and business owner of ECTAA. Geeva has had plenty of opportunity to put her beliefs to the test in determining personal and professional success by enhancing behaviour and image transformation. This is now gaining much interest in face to face learning and through her media appearance. Her niche expertise and entrepreneurial savvy have put her on the path to becoming a household name in Southeast Asia including winning several awards for her work both internationally and locally.

In addition, Geeva believes that “There is a need to be socially responsible and give back to society". She takes great pride in her work as an executive committee member with the National Association Women Entrepreneur Malaysia (NAWEM) which allows her to actively immerse herself in social work. Digitization and branding is one of Geeva’s forte and she uses this skill in NAWEM as the IT Chairperson introducing technology and digitization for the organization.

Her community work continues with MY Clean Beach Programme as the Founder and Project Director to ensure Malaysia continues to stay as a country with top 10 beautiful beaches around the world. This is part of a global initiative to combat trash at beaches. This clean-up effort was particularly intended to bring attention to the problem of people’s attitude in littering at beaches. Geeva’s aim is to create awareness that Malaysia’s cleanliness will boost tourism and add to the country’s coffers.

Geeva hopes to see more women use technology and build their business in line with the digital era. She believes that for nation building, women should be equal partners and this means contribute to the economy of the country.

Forest walking, gardening and reading books occupy her free time. In addition, Geeva serves as a brand ambassador with World Organics, New Zealand which allows her to live and promote an Organic lifestyle; from the food she eats, to her own beauty regiment, Geeva knows first-hand the benefits of a sustainable lifestyle.