Dr Dianne Tsen

Deputy Chairman of NAWEM Kuching


Dianne is the Managing Director of Powerlooks Global Sdn Bhd, which conducts Corporate Image and Branding Consultancy, and training programmes incorporating personal breakthrough and development.

Dianne’s academic qualifications include: B.Bus (Aust), MBA (UK), DBA (USA).

She lectures part time in the subjects of Branding and Marketing at undergraduate and postgraduate levels; and contributes to start up weekends for youths.

Professionally, she has been trained in advanced colour analysis by Ann Reinten of The Australian Image Company; and also Karen Brunger of The International Image Institute, Canada. She is also a certified professional trainer with the IPMA (International Professional Managers Association) and PSMB (Pembangunan Sumber Manusia Bhd).

A certified practitioner of Neuro Linguistic Programming, Dianne combines her image training, academic experience and corporate background in her work as a consultant and trainer.

Her company Dianne Tsen Sdn Bhd received the Technopreneur “Preseed Grant” from the Multimedia Development Corporation (MDeC); to develop further a personal branding system she uses in her work.

Dianne spoke on her radio programme – Impression Strategy with Dianne and has contributed to numerous magazines and newspapers, including the Sarawak Tribune and The Borneo Post.

Dianne was a founding member of the NAWEM Chapter; and as a visionary professional entrepreneur and innovator. She had contributed in the formation of the Chapter and its activities; especially in the field of Women Empowerment through her Image and Branding Consultancy.

Dianne is an associate member and Certified Image Consultant (AICI CIC) of the the AICI (Association of Image Consultants International). She served on the board as VP Treasurer from 2014 to 2016.

Her company is associated with Life Success Productions, a Global Human Resource Corporation in Phoenix, Arizona. She has collaborated with Bob Proctor (The Secret) and Chairman of Life Success where they are now working together to publish a book.